Industry
Women’s Footwear
E-commerce
Services
360-degree Marketing Strategy
Operations
Content Strategy
Case Study: Tao Paris
Amidst the chaos of the pandemic, Kaavis Fashion tapped us to create an Indian footwear retail e-commerce brand, Tao Paris. Recognizing the unique demands of the women’s footwear market, we understood that success would require a well-thought-out strategy and sustained effort rather than a quick fix.
In no time, we skyrocketed from 0 to 3x ROI!
We approached the project with dedication, focusing on building a strong online presence and connecting with our audience through social media. In addition, we paid careful attention to refining our operational processes. Our approach was holistic, involving comprehensive marketing management, content development, and campaign design. Through a combination of thorough marketing analysis and efficient operations execution, we launched impactful campaigns that resonated with our target audience.
Our crowning jewel? A sizzling celebrity collaboration that made Tao the talk of the town!
Through a well-planned and meticulously executed communication strategy, the brand has successfully carved out a prominent position in the women’s footwear market nationwide.